Your Umbrella for the South is Back

Votre parapluie du Sud est de retour

There are pieces that transcend seasons, suitcases, beaches and glasses of rosé.
And then there is the Blue Cap .

Conceived as a nod to the caps of sailing clubs, but drenched in the light of the Mediterranean, it had disappeared for a few months .
Time to let her breathe. To find her even more true to herself.

Today, it's back . Same sun-washed blue. Same simple lines. Same desire to cast shade where it's needed.

A cap as a souvenir

Jules, founder of Bleu mon Jules, designed it with those summers in mind when we go from the market to the beach , from spritz to nap, without ever changing our outfit.
This is La Cap Bleu: the piece that follows the rhythm of the South , without forcing, without asking questions.

Its blue is not insignificant: it is that of the sky of Ramatuelle at midday. That of the laundry drying. That of the memories we carry on our heads without thinking about them.

What to wear it with?

Easy.

  • With the Café des Arts t-shirt , to stroll around the Place des Lices
  • With the Club Mer sweatshirt , when the wind picks up after 6 p.m.
  • Or just with white shorts, barefoot, to go get the bread

And now ?

It is available online and at the Bleu mon Jules boutique in La Ponche .
But be careful: like all important pieces, it is produced in small quantities .

To those who missed it,
to the lucky ones who will adopt it,
and to all those who know that blue is a memory…

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